Dermstore

SERVICES
Strategy, Visual Identity, Logo Creation, Branding & Marketing Materials, Website Design
Tasked with re-branding this online luxury multi-brand beauty retailer, we created a new framework for the brand to meaningfully engage its consumer. Keeping in mind the core tenets of Authority, Sophistication, Personalization and Connection, we developed a new logo and icon for the brand along with a full suite of marketing materials. Additionally, we developed a comprehensive style guide, core web design templates and refreshed digital materials.
© 2017 NEWCo Branding. All rights reserved.